Design Aesthetic Reference

Geometric Modernism

Pure geometric forms, primary colors, and compositions governed by mathematical precision. Rooted in Bauhaus, De Stijl, and the Swiss International Typographic Style.

Geometric Sans-Serif Precision

Typefaces built from circles, straight lines, and uniform stroke widths

Display / Jost 900

Form Follows Function

Heading / Jost 700

Universal Visual Language

Subheading / Jost 500

Mathematical Grid Structure

Body / Work Sans 400

Clean, functional, and readable at sustained lengths. Every element earns its place through geometric justification and rational composition.

Label / Jost 500

Buttons & Interface Labels

Caption / Work Sans 400

Secondary text for annotations, metadata, and supplementary information.

Type Scale

6rem Aa
3rem Aa
1.25rem Aa
1rem Aa
0.85rem Aa
0.8rem Aa

Font Pairings

Jost 900 + Work Sans 400
Authentic Bauhaus-Futura spirit with rigorous authority

Jost 700 + Work Sans 400
Clean geometric consistency for versatile layouts

Jost 700 + Jost 400
Monofamily precision for maximum geometric unity

Primary Colors & Stark Neutrals

Red, yellow, and blue anchored by absolute black and white

Primary Red
#DD0100
Deep Red
#B30009
Primary Yellow
#FAC901
Dark Yellow
#D4A800
Primary Blue
#225095
Deep Blue
#1A3D72
Pure Black
#000000
Near Black
#1A1A1A
Dark Gray
#3C3C3C
Medium Gray
#B0B0B0
Light Gray
#E8E8E8
Off-White
#F5F5F5
Pure White
#FFFFFF
Accent Orange
#FF6B35
Accent Green
#2E8B57

Geometric Cards & Elements

Sharp-edged, grid-locked, built from fundamental shapes

Primary Geometry

Circles, squares, and triangles are the fundamental building blocks. All visual elements derive from these archetypal forms without exception.

Shapes Foundation

Grid Architecture

Strict modular grids govern every element's placement and proportion. The underlying 12-column grid is the structural backbone of every composition.

Layout Structure

Primary Palette

Red, yellow, and blue command the palette in flat, unmodulated fills with maximum chromatic intensity. No gradients, no compromise.

Color Bauhaus

Type as Graphic Form

Headlines are treated as visual shapes equal in compositional weight to geometric forms and color blocks. Futura-inspired faces dominate.

Typography Display

Active Whitespace

Negative space is an active, calculated component of the design. It creates rhythm and breathing room between geometric elements with deliberate intent.

Space Rhythm

Dynamic Equilibrium

Asymmetric compositions achieve visual balance through calculated weight distribution. Diagonal elements inject kinetic energy into ordered arrangements.

Balance Tension

Reduce to Fundamentals

Circle = Blue

Square = Red

Triangle = Yellow

CSS Geometric Techniques

Bold shapes, strict grids, and intersecting forms -- all pure CSS

Mondrian Grid

CSS Grid recreates the iconic De Stijl composition with primary color cells and thick black dividers.

Rotating Squares

Layered rotating squares create dynamic geometric compositions through CSS transforms and animation.

Concentric Rings

Nested circles in primary colors create depth and focus through pure geometric layering.

Grid + Shapes

Repeating linear gradients form a precise grid; primary-color shapes snap to intersections.

Order

Diagonal Stripes

Angled repeating gradients create kinetic energy; solid color blocks anchor the composition.

Overlapping Forms

Intersecting geometric shapes create depth and compositional energy within the flat aesthetic.

Geometric Buttons

Sharp, flat, and decisive -- no rounded corners allowed

Every element must earn its place through functional and geometric justification. There is no room for ambiguity, sentimentality, or decorative excess.
— The Principles of Geometric Modernism

Form Follows Function

Geometric Modernism distills design to its most elemental components -- strong shapes, primary colors, and compositions governed by mathematical precision rather than intuition or ornament.

Back to the Top